We build and run outbound that has produced $30M+ in client pipeline and $1M+ in closed deals. You get a senior team across group email, cold email, LinkedIn, and personalized video.
Book a 30-minute strategy callYou leave with a plan either way.
Our clients' calendars include meetings with:
Bank of America
MasterCard
Takeda
Golden Corral
Target
Mayo Clinic
Tenneco
Baker Tilly
TransUnion
TD Bank
CIBC
Monster Beverage
Prada
Siemens
Fiji Water
DowWinning a new customer costs more every year. Building an in-house team usually makes the math worse. Salaries, benefits, software, and training all land on your books before the first meeting ever does, and then the whole thing needs managing.
Working with us flips that. You get a full team of experts from day one, with no one to hire and no one to manage. We've spent over three years investing in the tools, the training, and the expertise so you don't have to.
Most appointment setters chase meeting volume. Your calendar fills up with people who have no need and no power to say yes. We hear it all the time. It's a core issue we solve.
Quality beats quantity here, and we build for that. We research every prospect against your specific requirements, and a person validates each one before any meeting is set. That way, each appointment is with a genuine prospect who needs what you sell and is ready to buy.
Maybe you've run cold calls, cold email, and thousands a month on ads. The money went out, and the results didn't follow. The hard part was never effort. It was finding the right lead sources and working them the right way.
Guesswork is what most companies fall back on. We don't. Our first move is a deep dive into your business, your market, your competitors, your offer, and every channel you've tried. We study your target buyers and how they behave, then map the mix of channels that reaches the right people with the right message. You get a customized plan, not tactics thrown at a wall.
That plan draws on three channels we've already proven.
Say you want to win a specific Fortune 500 company. We find the two or three executives there who own the problem you solve, then write one email to that group, by hand, in a single thread. No template touches it, and neither does a mail merge. It reads like a senior person wrote it because one did.
The thread starts a conversation inside the account, and one executive forwards it to another instead of deleting it.
After the first touch, every account enters a follow-up sequence that loops in LinkedIn and other channels. Something useful leads every message.
Proof: in 90 days, this channel contacted 2,838 companies for one client, produced 89 leads, and put 18 qualified meetings on the calendar.
Group email wins the Fortune 500. Cold email wins markets with millions of potential buyers, like real estate agents or insurance agents.
We build your list from scratch, and every address on it passes several verification checks before a single email goes out. Sending happens on separate domains we set up for the campaign, so your own domain never touches a cold send. A person reads and answers every reply.
Proof: BRVC put in $12,000 and got back $67,337 in sales. That's three clients won at $4,000 spent per client.
Connection requests go out automatically to the exact people you want to reach. Once they connect, it gets personal: videos recorded for that one person inside the message thread, plus voice notes and InMails. It's not a text drip.
Organic support rounds it out, so when a prospect checks your profile before replying, the outreach lands warmer.
Proof: SMGP is our own case study. Our outbound has closed $150,000 for us. In the past eight months alone, we spent $24,000 and closed $100,000 (a 4.2x return).
We study your market. Then we agree in writing on the exact companies and job titles we'll go after, what we'll offer them, and what we'll say. Nothing launches before you approve it.
We build it from scratch for your campaign. Every email address passes several verification checks first. Your do-not-contact list is honored from day one.
We set up separate sending domains and mailboxes, so your main domain stays out of the sending entirely. We configure the technical DNS records that inbox providers look for, then warm everything up gradually. Every sending mailbox gets monitored twice a day.
Group email waves and cold email sequences go out on schedule, with LinkedIn touches alongside. We split test from the first send. The messages that lose get cut fast, and the ones that win get the volume.
A person reads and answers every reply within one business day. Meetings land on your calendar. Reporting shows which message and which list produced revenue, not just sends and opens.
You're live in about two to four weeks. Judge the program at month three.
The companies we describe without naming are active clients, or clients who gave us explicit approval to share their results.
An enterprise data and AI services firm. We took them from no outbound program to 18 qualified enterprise meetings in one quarter, all through group email.
2,838 accounts contacted · 89 leads · 18 qualified meetings held
Results from the period of January 1st - March 31st 2026
A market leader in pay-equity software and a leading enterprise coaching platform both run their enterprise outreach through us. On a hand-built Fortune 500 group email test, 11.1% of prospects replied with interest (roughly 10 to 20 times what cold lists usually get). Most of the logo wall above came from this motion.
11.1% positive reply rate · Fortune 500 targets
The campaign leads with group email. Their monthly lead rate climbed from 3.6% to 10.2% as it learned. An enterprise beverage account closed along the way.
~100 enterprise leads · lead rate 3.6% to 10.2%
A 5.59x return on the engagement, with three clients closed from cold email. That works out to $4,000 spent per client won.
$67,337 from $12,000 · 458% ROI · 3 clients closed
One Vision joined an exclusive pilot and put in $4,397. The win came from a traditional cold email campaign on separate domains and inboxes we set up. Their clients churn at under 2%, so a client like this keeps paying for years. Overall, 40% of their leads booked calls.
$54,000 per year from $4,397 in · 40% of leads booked calls
On the strategy call, we ask questions about your business and determine whether there is a realistic opportunity to work together.
Want to learn more about what we're doing? Book a free 30-minute strategy call with the founder who built every one of these systems from scratch.
Book a free 30-minute strategy callSMGP is a small senior team run by its founder. Every account gets the people below, not a junior rep you've never met. We use AI automation where it helps, and for group email we still enrich every lead by hand, down to the individual.
He built SMGP from the ground up and has done every role on this team himself. He runs strategy on every account and trains the team personally.
Ofon runs campaign strategy, handles the replies that come in from leads, builds the lead lists for cold email and LinkedIn, and builds our AI automations.
Friezl runs our team in the Philippines, more than a dozen people who enrich every group email lead by hand. She runs the training program there too.
Kristine is the most senior member of our team and our final quality gate. Nothing reaches a prospect until it passes her check.
Most agencies rent you a junior rep, a shared database, and a four-step template. We work like an in-house outbound team you didn't have to hire.
| Typical appointment setter | SMGP |
|---|---|
| A junior rep juggling many accounts | A founder-led senior team on yours |
| A database seat everyone else queries too | A list built from scratch and verified before we send |
| One contact per account | The whole group of decision-makers in one thread |
| Email only | Email, LinkedIn, voice notes, and personalized video |
| Activity reports full of sends and opens | Reporting on which message and which list produced revenue |
| Big promised numbers to win the deal | Real campaign results instead |
Outbound is where we start because it gets results the quickest. Once the engine is working and the return is proven, with hundreds or even thousands of leads coming in each month, this is where we grow next.
This is the flagship. We handle the list, the copy, the sends, the replies, and the booking. For a typical client selling to the Fortune 500, the target is 7 to 12 real opportunities per month.
This one is for founder-led teams of 20 to 50 people who want to build outbound in-house. We bring the strategy and the build, and your team runs the execution. It's scoped per project.
Engagements typically run between 12 and 24 months, with a 90-day exit window. Real traction takes about 90 days. Most clients stay for years.
On the strategy call, we set targets for the first 90 days that would warrant extending to a 12-month or 24-month plan. We think we can show you real, defensible ROI within 90 days.
Book a free 30-minute strategy callBought separately, these services run:
And you'd still be managing three vendors.
With SMGP, one team handles strategy through execution and everything between. All three channels come included, plus the workflows around them, like a speed-to-lead alert the moment a lead replies.
Every proposal is custom to the client. Book the 30-minute strategy call and you leave with a quote at the end of it.
Team size, market size, channels, and meeting targets move the price.
Get a custom proposalYes. A group email pilot and a cold email pilot are different builds, so we scope it on the strategy call.
Every list gets built from scratch for your campaign. We pull from providers like Apollo, Apify, BlitzAPI, LinkedIn, LinkedIn Sales Navigator, and Clay, and we verify each contact. Every email address passes several verification checks before we send to it. Nothing comes from a tired database that other agencies are hitting too. If you want the full list of everything we use, ask and we'll send the up-to-date version.
Separate domains do the sending, never your main one. We set up the technical records inbox providers check and warm each mailbox up gradually, and volume stays inside safe limits. Every sending mailbox gets monitored twice a day. If one slips, we fix it before it hurts the campaign.
You're live in about two to four weeks. First replies usually land within days of launch. Judge the program at month three, because that's when the compounding shows.
Group email means one handwritten email to the two or three executives who own the problem at a target company, in a single thread. The craft is the difference. We research the account and pick the right group, then write a message specific enough that one executive forwards it to another. A lazy CC reads like spam to three people at once. Done right, it reads like a peer wrote it.
Yes. Connection requests and messages stay inside LinkedIn's daily limits, and volume ramps slowly. The activity reads like a person, because the messages are personal. You approve the messaging before anything goes out.
Engagements typically run between 12 and 24 months, with a 90-day exit window. Real traction takes about 90 days, and the terms reflect that. Most clients stay for years.
We map your market, pick the right channel, and price it to your team size. You leave with a plan either way.
Book a 30-minute strategy call